Amir Humanfar is Co-Founder and CMO of HUM Systems GmbH, the company behind the AI-based sensor Livy Care. Previously, he led international content strategies at MediaCom and Endemol Shine for clients such as Coca-Cola. He studied political science and philosophy and is currently pursuing an M.Sc. in Smart Society at Hof University of Applied Sciences. His focus is on the strategic and sustainable development of Livy Care.